MotoAmerica Adds Adventure Bikes
MotoAmerica adds Adventure Bike Experience to Virginia round, targeting growing ADV segment The Staff June 11, 2025 MotoAmerica is expanding its event footprint and embracing the booming adventure bike (ADV) segment with the launch of the Motul ADV Experience, set to debut during the MotoAmerica round at Virginia International...
Beta Motorcycles See Growth
introduction of the complete range of two-stroke models in 2013. (Photo: Beta) The company says it is still seeing close to an additional 10% growth from 2024 to 2025 despite a few other companies saturating the market. In April, Italy-based OEM Fantic, introduced its line of performance-driven motorcycles to...
Brandon Robison Named Grand Marshal
Robinson named Grand Marshal of 2025 FTGC The Staff June 4, 2025 American flat track star Brandon Robinson has been named Grand Marshal of the Roof Systems AMA Flat Track Grand Championship, one of the premier amateur flat track competitions in the U.S., held June 29-July 5 in Du...
Polaris Surpasses Two Million
Polaris Adventures surpasses two million customer rides The Staff June 4, 2025 Polaris Adventures, the powersports vehicle rental experience from Polaris, announced June 4 that it hit the two-million-customer-ride milestone, with over 250 local Outfitters helping riders explore outdoor destinations. Polarisadventurepowersportsbusiness Polaris Adventures offers 600 adventures to its customers...
Herrin, Wyman, Daniels Win Daytona
Herrin makes history with Daytona 200 victory, Wyman wins KOTB, Daniels takes AFT win The Staff March 11, 2025 As Daytona Beach Bike Week wrapped up on Sunday, Josh Herrin made history on Saturday at Daytona International Speedway when he became the first rider in Daytona 200 history to...
Drag Specialties Adds $75,000 to King of Baggers
Drag Specialties adds over $75,000 to King of the Baggers purse The Staff January 22, 2025 Drag Specialties, a distributor and manufacturer of aftermarket parts for Harley-Davidson and custom V-twin motorcycles, will again be a sponsor of MotoAmerica Mission King Of The Baggers series in 2025 and post over...
Stark Adds a New Enduro Model
Stark Future reveals VARG EX road-legal enduro motorcycle The Staff December 12, 2024 Stark Future has launched the Stark VARG EX, a machine that the company says encompasses ground-breaking innovation poised to revolutionize the world of Enduro motorcycling. Three years after introducing the Stark VARG MX, Stark Future takes...
Ducati Dominates MotoGP
Ducati dominates MotoGP championship for third consecutive year The Staff November 20, 2024 Ducati has won the MotoGP World Title for the third consecutive season with Jorge Martín aboard the Desmosedici GP24 fielded by the Pramac Racing team. Jorge Martín (Pramac Racing) riding the Ducati Desmosedici GP are World...
Harley Tests With MotoGP
Harley-Davidson joins MotoGP for historic King of the Bagger test The Staff November 20, 2024 The King of the Baggers has made quite a spectacle in the U.S., racing the MotoAmerica circuit. But racing internationally is something different that Harley CEO Jochen Zeitz hopes will translate to sales and...
Rich’s Yamaha, Family Owned
Owners value working with family and dealer lifestyle Madelyn Pegg September 3, 2024 This story originally appeared in the September edition of Powersports Business. Father-and-daughter duo Mike Venziano and Misty Rohde own Rich’s Yamaha of Lockport, Illinois, and passionately run their dealership alongside other family members. Venziano has worked...